26 May 2020

SWOT Analysis

A SWOT Analysis is a tool or formula used to analyze an organization, business, or idea to determine its Strengths, Weakness, Opportunities, and Threats. It helps you to build upon and leverage what you do well, to address what you could improve upon, to acknowledge and minimize risks, and to

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11 Jan 2020

The King of Marketing

By: Johnathon Kidd Everyone who’s been a business owner for longer than five seconds has heard of it: SEO. I’m pretty sure the only place it hasn’t been advertised is at the IRS. And I should know, I spent an hour with them on the phone this morning – before

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01 Feb 2020

Building Value In Your Brand

When you think about your best friend, what do you think of first? Maybe they are always there for you, you know how kind they are, and the joyful memories are endless. This is the personal value you have created and defined in association with the name of your friend

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07 Dec 2019

SnackTools

Snacktools   There are countless hours and effort that goes into a marketing strategy. Any tool that helps is greatly appreciated. Snacktools is a product many freelancers and start-up teams may find useful.

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10 Apr 2020

Creative Leadership

Extreme Ownership: How U.S. Navy SEALs Lead and Win,  The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You, The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change; these are three of the best-selling books on the subject of leadership currently trending on Amazon.

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16 Mar 2020

Working with Independent Creative Professionals

Source: Goldstar Admin Entrepreneurs almost always start out alone. It takes time to flesh out your vision, and then implement it, before you get to the step where it’s time to onboard some help. Odds are, the time will come where you’ll have need of a creative professional or two

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08 Jan 2020

Investing In Your Brand

The Importance of Investing in Your Brand   It doesn’t matter if you own a Fortune 500 business, or still dreaming of the day you get the courage to leave a job and start your own company. All business owners will have one important task in common to be successful.

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17 Mar 2020

Recruiting: Personality or Skills?

When Hiring for Your Business Should Personality Trump Skill-Set?   My findings conclude that yes, most hiring personnel choose candidates with personality traits that mesh well with the company over candidates with a better skill-set when hiring. But, the majority of this preference is relatively dependent on the stage of

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